

Keith Kreb is a managing director for the Private Wealth division and senior partner of Blue Trust.
As managing director, Keith oversees the day-to-day operations, growth, and expansion of the office in Chicago, Illinois. In addition to his leadership role, Keith works with individuals, families, and businesses, using his objective perspective to help them make wise financial decisions to experience clarity and confidence and leave a lasting legacy. His goal is to help clients focus on the things that matter most to them. Keith and his team integrate financial planning, investment management, and trust services into financial plans tailored to his clients’ needs.
Prior to joining Blue Trust in 2008, Keith helped executives define and achieve their goals through a distinguished 22-year career in financial planning and analysis at Kraft Foods. Keith is intentional about pursuing deep and authentic relationships and studying God’s Word to grow in knowledge and application of biblical wisdom. He demonstrates a strong sense of personal purpose to “help stewards thrive.”
Keith earned an MBA in finance with high distinction from The University of Michigan in 1986 and a BBA in Finance with distinction from Iowa State University.
Keith has served in many church leadership positions. He currently co-leads a Monday night co-ed Bible study class with his wife, Tracy, and has spoken about finances at local and regional men’s ministry events.
Keith and his wife Tracy are originally from Iowa and married in 1986. They live in Lake Forest, Illinois, and have two adult daughters. In his spare time, Keith enjoys spending quality time with family and friends, backpacking, golfing, cycling, and running.