Every financial advisor has an obligation to make recommendations that are suitable for investors. Fiduciary advisors are held to an even higher standard as they must place the client’s best interests ahead of their own and even ahead of their employer’s interests. For example, they cannot recommend a financial product that is more costly than another one that accomplishes the same goal at a lower cost.
Fiduciary advisors are also required to provide clients with transparency. Clients are given a clear understanding of the services provided, compensation received, and the general business practices of the company or advisor.
As a trust company, Blue Trust is held to the highest fiduciary standard in the financial industry. We conduct annual reviews of each client’s accounts to ensure that the portfolio is managed in accordance with the client’s objectives and goals. Operating under a trust company model means we can offer assistance with a wide range of circumstances including helping with a special needs beneficiary, managing trust assets, settling an estate, and many more. We believe a trust company framework allows us to serve our clients in a comprehensive way over the long-term.